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The marketing doctoral program’s specific objectives are to provide specialized study to students in several areas of marketing.  The core of the program consists of a set of courses that develop the skills of the candidates to become faculty members in top universities around the world. The program is designed to prepare students for careers in education and as professionals for the competitive business world. Doctoral students have the opportunity of being closely supervised by marketing faculty members to develop and enhance new research skills, new methodologies, analytic skills and will be provided with the platform for generating creative ideas and contributing to the field of marketing.


Program Requirements

+-Course Descriptions

Required Courses

MGMT604              (3,0)3                      Advanced  Research Methods

MARK601               (3,0)3                      Advanced Marketing Theories


Core Courses

MARK602               (3,0)3                      Theory of Consumer Behavior

MARK603               (3,0)3                      Integrated Marketing Communications

MARK610               (3,0)3                      Current Issues in Marketing

MGMT601              (3,0)3                      Advanced Management      


Elective Courses (select 1)

MGMT605              (3,0)3                      Advanced Report Writing in Social Sciences

MGMT623              (3,0)3                      Organizational Behavior

FIBA601                 (3,0)3                      Theories of Final Decision Making

FIBA602                 (3,0)3                      Financial Markets and Instruments

FIBA603                 (3,0)3                      Monetary Theory and Policies

FIBA604                 (3,0)3                      Global Financial Management


Required Thesis Work

MARK630               NC                          Seminar in Marketing

THES600                               NC                          Thesis